GTM that gets results.

We build the data pipelines, signal detection, and sending infrastructure that turn outbound into a predictable channel.

THE INSIGHT

We start with your best-fit customers.

Most outbound starts with a purchased list. We start with your actual customers — enriched to reveal what made them buy.

Meridian Logistics

meridianlogistics.com

Buyer Title

VP of Operations

Headcount

127 employees

Tech Stack

Salesforce, NetSuite

Recent Signal

UCC-1 filed — $180K equipment

Apex Industrial

apexindustrial.io

Buyer Title

Director of Procurement

Headcount

89 employees

Tech Stack

HubSpot, QuickBooks

Recent Signal

Commercial build permit filed

Northline Supply

northlinesupply.com

Buyer Title

COO

Headcount

203 employees

Tech Stack

Dynamics 365

Recent Signal

New VP Ops hired 3 weeks ago

THE METHOD

We map your total addressable market.

Your actual customers tell us who else to reach. We enrich, analyze, and build your TAM from the ground up.

01

Enrich Your Customer Data

We take your existing customers and enrich every record — job titles, tenure, company size, industry, location. Your actual buyers become the foundation.

02

Analyze for Patterns

AI analyzes your enriched customer list to find what your best buyers have in common — titles, industries, company profiles, and the outliers that matter.

03

Pull the Full Universe

We pull every company that matches your criteria — even weird outlier industries. Data is cheap. We cast a wide net and filter down.

04

Score Every Company

Each company is AI-scored against your actual customers as ground truth. If a real customer would fail the filter, the filter is wrong.

05

Build Your TAM

You get a clean list of companies that genuinely fit — scored, ranked, and ready. Not 100% coverage with garbage. 80% coverage with quality.

THE ENGINE

We detect the signals that matter.

We monitor public data for behavioral inflection points — moments when a company's circumstances change faster than their vendor relationships.

LIVE

Signal	What We See → Why It Matters	Detected
DRIVER ATTRITION	FL carrier driver count down 18% in 90 days, no fleet reduction filed Staffing and insurance gaps follow	34m ago
AUTHORITY MILESTONE	New authority filed in 3 states (CA, AZ, NV) — first interstate expansion Scaling carrier needs new vendors fast	2h ago
SAFETY SCORE DETERIORATION	Unsafe Driving BASIC jumped from 42% to 71% in 6 months Compliance overhaul and insurance re-rating incoming	2d ago
INSURANCE LAPSE	BIPD coverage lapsed 14 days ago, no replacement filing on record Authority revocation risk — needs a new policy now	4h ago
FLEET SIZE CHANGE	Power units increased from 12 to 38 in 90 days More trucks means more drivers, fuel, insurance, maintenance	2d ago
NEW CARRIER AUTHORITY	New MC authority granted last week, 0 inspections — greenfield carrier Needs 13 vendors on day one	1h ago

6 signals for Trucking

+14 more

THE CHANNELS

We reach them where they are.

Each channel is infrastructure we've built — not tools we use. Signal data flows through, personalized messages flow out.

01

Programmatic Direct Mail

Every piece is generated from signal data — variable text, personalized URLs, QR codes that route to custom landing pages. Delivery confirmation and scan analytics tracked back to each recipient. Physical mail cuts through the noise.

VARIABLE DATAPERSONALIZED URLSQR TRACKINGDELIVERY ANALYTICSSIGNAL-TRIGGERED

THE RESULTS

We deliver revenue impact.

Every client gets a live dashboard tracking the metrics that matter — revenue attributed, meetings booked, cost per meeting, and pipeline generated.

CLIENT DASHBOARD

Last 90 days

REVENUE ATTRIBUTED

$184k

+$62k this month

MEETINGS ATTENDED

14 this month

COST PER MEETING

$127

↓ from $203

PIPELINE

$412k

18 deals open

THE FIT

We work with growth-stage B2B.

If this sounds like your business, we should talk.

$3M+ revenue

You're past the figuring-it-out phase. You know what works — you need more of it.

5+ on the sales team

You've already hired for growth. Now you need pipeline to match.

B2B

Consumer brands, we can't help you. Nothing personal — it's a different game.

Complex sales cycle

Your deals don't close on a demo. They close after multiple touches.

Multiple decision-makers

Nobody signs off alone. You need to reach the whole buying committee.

$30K+ ACV

You don't discount to close. Your product is worth the price.

We look forward to hearing from you.

Let's get results.